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Apparel

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Beating the heat

With its newest lines of summer golf apparel, Antigua has something for everyone.

BY CATHERINE RISLINGPublished: June, 2011

Buoyed by the popularity of its Desert Dry and Desert Dry Xtra Lite lines, Antigua doesn’t plan to mess much with success. For its newest offerings, jewel tone colors will be the focus for women, while classic colors will dominate the men’s line (right).

Updated performance will be featured in both men’s and women’s golf shirts from the company that is a leading designer of men’s, women’s and children’s lifestyle apparel and sportswear. The reputation the Antigua Group, Inc., has earned over the last 32 years for producing some of the finest knit shirts in the industry is now being enhanced by the outerwear it’s producing, which has created significant buzz at the company.

These pieces can be worn as part of a layering look or as standalones. One of the styles for 2011 is a stretchable fleece, a piece that allows golfers to move freely as they swing while providing warmth.
The new mentality — from the tour player to the weekend golfer — is to be comfortable at any point during play, and they are looking for layering options that correspond with the fluctuations in weather.

As technology has evolved in the golf equipment arena, apparel technology has evolved as well.
“We’ve developed lighter fabrics with the intention of them performing faster with regard to wicking speed, while simultaneously being less restrictive and minimizing garment friction during release with our Desert Dry Xtra Lite fabrics,” said Sean Gregg, head designer for Antigua.

When the Desert Dry concept was first conceived, the focus was on warmer climates. The lighter weight fabrics are cooler on the body and faster wicking is ideal. But with the warmer weather across the county during the summer months, all Desert Dry products are now distributed nationally.


For more information, visit antigua.com and shop.antigua.com.

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