 Tiger Woods, shown at the 2007 Target World Challenge (now sponsored by Chevron), won't be at this year's tournament (PHOTO: Eddie Meeks). The homepage of the Chevron World Challenge website prominently features a photo of Tiger Woods heralded as “Tournament host and four-time champion.” Pictures of the Cypress native, from action shots to candid portraits, are sprinkled throughout — after all, the limited-field event is a prime fund-raising vehicle for his Foundation, and the likeness of arguably the greatest golfer ever is a convincing marketing tool.
There is one portion of the site that doesn’t mention Woods (there is a photo of him with former Los Angeles Lakers star James Worthy), a news link entitled “New Tournament Policy.” The page trumpets the fact that players like L.A. native Anthony Kim and 2009 major winners Lucas Glover and Stewart Cink are part of what should be another great field at Sherwood Country Club in Thousand Oaks this week.
That’s old news. But the “Policy” is that 2009 ticket holders can save 20 percent on next year’s tickets, and those who have tickets for this year’s event can receive refunds beginning Monday, December 7, one day after the tournament ends.
Where’s Alanis Morisette when you need her — the website that parades Woods can’t bear to mention he won’t be competing this year? Ironic, don’t you think?
With all that Tiger has been through in the last five days, it’s still unacceptable that he’ll be a complete no-show at his own event.
In an official statement posted on his website Monday, Woods announced he would be absent from the Chevron World Challenge “due to injuries sustained in a one-car accident last week.”
The controversy surrounding Woods during Thanksgiving Weekend — his early-morning car accident, his wife Elin smashing the car with a golf club, the postponed police discussions, the rumors of him being on painkillers while driving and affairs with New York club hostess Rachel Uchitel and cocktail waitress Jaimee Grubb — has created as much buzz as any celebrity news story this year.
The exact severity of Woods’ injuries isn’t known, but if they were serious enough that he had to go to the hospital, then his decision to forego playing 72 holes for physical reasons can be justified.
But last year, it also was a foregone conclusion Woods wouldn’t be playing at Sherwood because of physical reasons — he was still rehabilitating from reconstructive knee surgery.
He still showed up, showing support for the event and doing the right thing for his Foundation — an endeavor focused on improving the lives of children by imparting moral values and providing incredible education opportunities. The charitable organization was a vision he collaborated on with his father, Earl.
On the Foundation website, Woods said he took his family’s values to heart as a child, specifically mentioning “integrity, honesty, discipline [and] responsibility” as cornerstone principles.
The available facts from this weekend don’t directly slander Woods in each of these areas, but what’s happened so far has prompted people across the world to question if he’s being honest and whether he’s taking responsibility for his actions that may have demonstrated a lapse in discipline and integrity.
Woods’ steadfastness in declaring the ordeal a “private matter” is acceptable. He is a public figure, but also a U.S. citizen who has the same right to privacy as anyone else.
His absence from the World Challenge will spare him from a media circus — for this week, at least. Whenever he makes his 2010 PGA Tour debut, likely at the Century Club of San Diego Invitational at Torrey Pines, the circus will have merely traveled just a little further south.
If there’s one skill Woods has learned as well as his ability to get the ball in the hole in fewer strokes than anyone else, it’s his swift avoidance of questions that concern his life outside the ropes.
And that’s why his decision to remove himself from the tournament this weekend is not only devastating for his Foundation, but unnecessary. Woods would have almost certainly deflected any question pertaining to the incident this week, so he could still show up to support his charity and simply not speak to the media. He’s used to staying mum, so he would certainly be capable of not adding any fuel to what has been the biggest fire of his career.
But instead, the tournament will be missing its centerpiece. Woods is the driving force behind his Foundation, and the fact that he at least won't be in attendance is going to hurt something he's worked hard to promote — instead of the focus being on a quality off-season event whose funds support a wonderful Foundation, it will be on the beleaguered host, who is not helping his own cause nor the cause of his charity by being a no-show.
Eli Miller is the managing editor of Southland Golf. Reach him at emiller@churmmedia.com.
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