The first PGA Tour Superstore in the Southland will open at Alton Marketplace in Irvine this year, said company president and CEO Dick Sullivan.
The 50,000-square-foot superstore will be the second California location and 17th nationwide for the growing specialty chain based in Roswell, Ga. The company announced in December that its first California outpost will open this spring in East Palo Alto.
“We are excited to be expanding into Southern California, which encompasses one of the nation's most renowned golf areas in the country,” Sullivan said. “Whether they are casual or devoted players, our goal is to build relationships with our customers by providing a great experience in an inviting environment.”
The Irvine store, on Technology Drive near I-5, will carry men’s, women’s and juniors golf and tennis clothing, footwear and equipment and feature several swing simulators, practice hitting bays, a club making and repair facility and a full-size tennis court. Instructors for both sports will be on staff for lessons and clinics.
The stores are owned and operated by Golf & Tennis Pro Shop Inc., whose controlling owner and chairman is Arthur M. Blank, retired Home Depot co-founder and owner of the NFL’s Atlanta Falcons. Competition in Orange County will come mainly from large golf retail chains Golfsmith in Irvine and Brea and Roger Dunn Golf Shops in Mission Viejo, Santa Ana and Seal Beach.
“We make it easy to get in, and stay in, the game of golf,” Blank said of his brand. “Our new customers will quickly see that we are equipped to serve a broad range of golfers, with an emphasis on offering the industry's best brands, fitting products to each customer's needs, and providing the broadest array of golf services.