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 Craig Kessler (left), executive director of the Public Links Golf Association with Kevin Heaney, executive director of the Southern California Golf Association (COURTESY: SCGA). Effective January 1, 2011, the Public Links Golf Association will merge with the Southern California Golf Association, a move that was announced last Thursday. The two organizations have been operational for more than 190 years combined — the SCGA was founded in 1899, while the PLGA established operations in 1931. The SCGA represents a majority of golfers in the region — about 150,000 — and the PLGA has about 17,000 members, who will become part of the SCGA’s membership next year. The unified SCGA will incorporate the PLGA’s major championships, and PLGA members will maintain their existing handicap numbers. “This opportunity allows us to combine the synergies of our strengths to better serve Southern California golf as a whole,” said Kevin Heaney, executive director of the SCGA. “This consolidation means better legislative advocacy and representation, increased member programs and benefits, and other major advantages for the Southern California golf community.” The SCGA will incorporate the PLGA’s 42 golf course facilities, 131 affiliate clubs and 13,000 unique members. This will bring the SCGA golf facility total to 437 member clubs, nearly 880 affiliate clubs and about 163,000 individual memberships, creating one of the largest golf associations in the nation. “This is a great opportunity for PLGA members to benefit from the combined strengths of both organizations,” said Craig Kessler, executive director of the PLGA. “They are going to see the game they love better positioned to meet future challenges. I’m looking forward to creating a legislative affairs program and representing our united members in the public arena while remaining faithful to the core belief that the highest of standards and the public sector are mutually compatible concepts.” The PLGA’s four full-time employees will join the SCGA staff of 28. Kessler will move into a newly created role in working with public and legislative affairs. Additionally, three PLGA board members will join the SCGA. As the principal ruling body for amateur golf in Southern California, the SCGA provides a host of member services, including: measuring courses and providing USGA course and slope ratings; conducting regional amateur golf championships; providing news and information on issues affecting golfers; sponsoring the education of youth through golf; administering a computerized USGA handicap system; and providing rules of golf education and assistance. The PLGA shares many of the same responsibilities, including representing the interests of the members and member clubs before the various public agencies that control public golf. For more information on each organization, visit scga.org and plga.org. The SCGA contributed to this report. |
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